There are a lot of offensive TV commercials. Most of them are intellectually offensive and offenses against good taste.
The ASPCA has one right now that is offensive intellectually, from the point of view of taste, and also on religious grounds.
Images of animals suffering in the cold… in the background the music is In The Bleak Midwinter. HERE
The poem by Christina Rossetti and Christmas carol In The Bleak Midwinter is about the birth of Christ.
No good person wants animals needlessly to suffer. But it is out of bounds to invoke a comparison of their suffering and having “no room at the inn” with Christ’s humble birth.
Some might counter that they only wanted to involve the words about it being cold and bleak, etc. I say, no good. This song is too well known. If the people who put this spot together did not bother to check the rest of the lyrics and ask themselves about the propriety of their use, then they are daft and incompetent. I suppose their lawyers checked about copyright, etc. I will assume that they are not stupid and that they knew what they were doing with this manipulation. They intended the parallel.
Organizations are free to issue tastelessly manipulative commercials to promote their products or causes. I am free to say that the ASPCA commercial is offensive on religious grounds.
Do this to Muslims, ASPCA. Try it.
Moderation queue is ON.